Target Audience: Business Blogging & Its Benefits – Part 1
As a small business owner, if you don’t have a business blog on your website you’re missing out on a huge content marketing opportunity. Everyone wants to know how to get their small business seen by...
View ArticleTarget Audience, Social Media Strategy and the Exclamation Point!
Exclamation points have their pros and cons The exclamation point is the black sheep of the grammar world. The author F. Scott Fitzgerald once said, “Cut out all those exclamation points. An...
View ArticleFather’s Day: 3 Marketing Strategy Lessons from Dad
Since Father’s Day is coming up in a few weeks, I’ve been thinking about some of the advice I’ve received from my dad over the years. My dad’s an engineer, so the fact that I’m pulling marketing...
View ArticleProfessional Image: 4 Royal Public Relations Tips
Public relations + royalty = loyalty! “We’ll never be royals,” crooned pop-singer Lorde in her smash hit “Royals” that debuted in 2013. While the song was an international hit, there might have been a...
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